Jun 2010 03
I just received my media packet to cover this weekend’s Formula Drift event at Wall Speedway in Jersey. Yeah, I know, I hate traveling to or through Jersey but I’ll make an exception for this type of thing. The packet is filled with all types of info from how to get your dorky media vest that allows you into the zones on the track where I can get up close and personal (with a mouth full of rubber…) to the hometowns/vehicles of each driver. There is a humorous little snippet of the demographics of drifting fans as well. I thought I’d share a few with you:
- 86% are male
- 80% are between 16-29 years of age
- 97% own cell phones (really? 3% still look for payphones? Even my 86yo grandma uses a cell phone)
- 90% own gaming systems (because Need for Speed is definitely an accurate simulator of how a car really handles…)
- 20% may ever try drifting (only about 5% ever should try)
- 70% enjoy watching the sport (why are the other 30% even bothering then?)
- 83% of fans own their own car (17% just “borrow” one and practice moves when running from the cops)